a) How do the growers sell their products?
Having got two options to sell their products, the growers bring their plants on the market
on their own or they send them to flower auctions. ( Floraholland )
b) Where are the flower auctions situated and what is their role?
With the export-oriented auctions in Naaldwijk and Rijnsburg and the regional auctions in
Bleiswijk, Venlo and Eelde this organised system of Floraholland gives every grower and
Buyer a market place that suits his particular needs.
c) Tell us something about the role of water
Water is used at the auctions for transport. In the old auction places they showed the
flowers on boats who just went through a cannel in the auction room. They also use
the water to sprinkle flowers, because the plants need water to survive and they are
looking healthier then.